Ms. Hinch jumpstarted her career with marketing positions at Procter & Gamble and Clairol, and was the general manager of the haircare business at Neutrogena. She then moved to Utrafem, Inc, a beginning company in the women’s reproductive healthcare sector, where she served as Senior Vice President of marketing and sales. She also served as vice president of Start-Up Schools, and executive vice president of School Operations for Edison Schools. Hinch then became CEO of Don Hinch & Associates in Crossville, TN. After retiring, she founded Life Planning Unlimited, a coaching and seminar business.